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Blue Promise: The Purpose of Price Tags

As health care costs continue to rise, Texans are feeling more and more pressure to be savvy spenders. But how is that possible when they can't see the price tags attached to their health care services? This panel of experts includes two Blue Cross and Blue Shield of Texas executives -- Darrell Beckett, Divisional Vice President of Sales and Marketing, and Vijay Murugappan, Vice President of Strategy and Value.

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